343 Watch – Rose Gold Edition
$1,495.00
Experience uncompromising elegance with the Rose Gold edition from 343 Watch Company. The Rose Gold edition is still as durable as the Stainless Steel edition with the Sapphire Crystal, Screw Down Crown, Automatic mechanical movement and PVD coated case. Very elegant for a great look when dressing up, it seamlessly blends timeless sophistication with robust craftsmanship. Enhance your collection with this exquisite piece that reflects both style and endurance while still being a piece of history.
Additional information
| Band | Silicone band |
|---|---|
| Crystal | Sapphire Crystal, scratch resistant |
| Movement | Swiss automatic (self winding) 26 jewel movement |
| Watch Case | 41mm, water resistant case to 330 ft |
| Dials | Laser etched steel recovered from the Twin Towers after 9/11 |
| Case Back | Individually numbered limited edition 1-343 |
| Watch Box | Included with watch winder |
| Bezel | Ceramic Unidirectional Rotating Bezel |
Elegance with purpose. Strength with meaning.
The 343 Rose Gold Edition was created for those who want refinement without compromising durability. It carries the same history, craftsmanship, and performance found in every 343 Watch, presented in a warm rose gold finish that stands out with quiet confidence.
At the center of the dial is authentic steel recovered from the World Trade Center following September 11. Each dial is hand-cut, laser etched, and meticulously finished in Jeff Broughton’s Ohio workshop. Every piece of steel carries visible traces of history, and every watch honors the 343 firefighters who gave their lives.
This is not simply a luxury timepiece.
It is a statement of remembrance, worn with purpose and respect.
Built by a Firefighter. Crafted by a Watchmaker.
Jeff Broughton served 33 years with the Columbus Fire Department and has spent more than 45 years at the watch bench. He created the 343 collection to honor the firefighters who gave their lives on September 11, designing a timepiece worthy of their sacrifice.
"These watches are built to be worn, to start conversations, and to keep the memory of the 343 alive."
Each Rose Gold Edition watch is assembled, regulated, tested, and inspected by Jeff personally. There is no factory, no outsourcing, and no shortcuts; just the care and precision of a firefighter and watchmaker dedicated to preserving memory.
Refined Appearance. Proven Strength.
The Rose Gold Edition pairs a PVD-coated rose gold case with a durable diver-style architecture offering the elegance of a dress watch and the resilience of a professional timepiece. This balance allows it to transition seamlessly from daily wear to formal occasions.
A sapphire crystal protects the dial while a ceramic rotating bezel adds both function and durability. The screw-down crown and sealed case provide reliable water protection, and the Swiss automatic 26-jewel movement ensures precise, mechanical timekeeping.
This is elegance built on a foundation of strength, a watch designed to honor memory while performing in the everyday moments of life.
A Dial That Carries History
Each dial is created from certified steel recovered from the World Trade Center. Jeff Broughton laser-etches the Twin Towers silhouette, drills every index opening, and preserves the metal with a protective finish.
Natural variations in tone and texture make every dial unique. No two are alike, and each watch becomes a singular piece of history, carrying memory and meaning on the wrist.
343 Rose Gold Edition Specifications
Case: 41mm PVD-coated rose gold stainless steel case, water resistant to 330 feet
Bezel: Ceramic unidirectional rotating bezel
Crystal: Sapphire crystal, scratch-resistant
Movement: Swiss automatic self-winding 26 jewel mechanical movement
Dial: Laser-etched steel recovered from the World Trade Center after 9/11
Band: Black silicone strap designed for comfort and durability
Crown: Screw-down crown with sealed gaskets
Case Back: Individually numbered limited edition, series 1 through 343
Testing: Hand-regulated timing and individual water pressure testing
Presentation: Watch box with integrated watch winder included
Limited by Design. Defined by Meaning.
Jeff Broughton will produce 343 watches of each model in this collection. Once the last 343rd Rose Gold edition is completed, no additional watches of this style will be made. Each Rose Gold Edition becomes part of a finite tribute in a story of remembrance.
Collectors recognize the rarity. Firefighters appreciate the purpose. Families value all of these memories. This watch honors all three with quiet strength and enduring significance.
Wear the Story Forward
The Rose Gold Edition is more than an elegant timepiece. It is a reminder that sacrifice deserves remembrance and courage deserves honor.
When you fasten this watch to your wrist, you carry forward the story of the 343 and the craftsmanship of a firefighter dedicated to ensuring their legacy endures.
Explore the Rose Gold Edition.
Wear the memory.
Honor the 343.
Retired Captain, Scott Krummel, of Columbus Fire wearing his Stainless Steel edition of the 343 watch.
